Focus

Wednesday, July 2, 2008

World's most expensive toy car

It's the perfect toy for the boy who has everything: a diamond encrusted model car billed as the most expensive in the world.

Toy makers Hot Wheels unveiled the car, made to commemorate the production of its four-billionth "vehicle", at the 105th American International Toy Fair in NewYork.

Valued at US$140,000 (£71,187) - a figure that would normally buy six family cars - the model is cast in 18-karat white gold and covered in blue, white and black diamonds. It has rubies set into its tail lights and even the car's case comes with 40 white diamonds.

Designed by celebrity jeweller Jason of Beverly Hills, the vehicle's bonnet can be lifted to reveal more jewels encrusting a miniature engine.

The 1:64 scale car will be auctioned later this year, with proceeds going to the charity Big Brothers Big Sisters.

"Since its introduction, Hot Wheels has revolutionized boys' toys and inspired automotive trends,” said Tim Kilpin, general manager and senior vice president, Boys and Entertainment, Mattel Brands.

"The historic activities we have planned are a fitting tribute to the brand's heritage and will allow us, and our fans, to celebrate this milestone year in true Hot Wheels style."

(taken from: here)

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